After years of experimental tests we reached a breakthrough in 2014. The product passed all tests Mid 2018 we will introduce a world premiere: The first ever bottled wine with our natural sulphite replacer Sure. Renowned enologist Stan Beurskens, developed at his St. Martinus winery, a top of the line Riesling with a great performance in taste, colour and bouquet.
Across 2018, we expect to scale-up the production process, focus on product awareness activities, especially product demonstrations, increase traction in the wine industry, confirm collaboration agreements and finalise compliance with regulatory standards to be ready for an expanded market launch.
June 2018: Introduction of Sure to the global and local press.
June 2018: Introduction of “VAT 1” & “VAT 2” to wine journalists and selected wine professionals.
August 2018: Presentation Terra Vitis France in each region (Bordeaux etc)
Sept/December 2018: Presentation wine fairs France and preparation for markets South Africa and Americas.